How many times have you asked,
“What should we post next?”
For most businesses, the answer is, “We ask that way too often.” Join us for this exclusive webinar to learn why we think you should be asking this instead: “Where is our customer in their journey, and how can we help right now?”
What You’ll Learn:
In this session, you’ll learn how to build content around key moments your customer actually experiences, not just what your team wants to promote. We’ll use a straightforward “Chapter Map” to show how blog posts, emails, and videos can follow the natural arc of a decision-making journey.Why Attend?
- Develop a simple “Chapter Map” that follows the natural arc of a decision-making journey
- Stop guessing and start creating content that converts
- Turn your content into a path, not just a pile
Bonus:
Registered attendees will receive a free planner, “Content by Chapter,” to help you map it all out.
P.S. If you haven't yet watched our previous webinar:
What Most Marketers Get Wrong About Personas you can do it now.
Reserve Your Spot
Seats are limited, and this will be one of our most practical webinars yet. If your personas feel generic and your messaging feels a little off, this session is for you.
REGISTER NOW
We’ll help you build profiles that actually move people.