Using Online Videos for Content Marketing
I am not going to stand on my soap box and tell you, "Video is the answer to all your content marketing needs." I am not going to shoot forth legendary (mythical) statistics like, "Images are...
Hey Restaurants, are your events being maximized?
As a restaurateur, events can be a very lucrative part of your business strategy. They bring a lot of people into your establishment and also create an appeal that makes people want to come back. Are...
Make Compelling Content Not Bait & Switch BS
A catchy title. It seems like that is what most content marketing boils down to.
For a small company, are cold calls effective?
I was involved in a discussion about cold calls in one of my LinkedIn groups last year about the effectiveness of cold calls. It is a very interesting topic and one of the most in depth I have seen...
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Lead Tracking - How to Track Lead Source
As a marketer, both in the agency setting and in the small business setting, one of the most beautiful things is quality lead tracking.
LinkedIn Profile Optimization
There are thousands... millions... of places you get links to point at your website, but not all links are equal. So before wasting time and money chasing links of little to no value, make sure you...
