Growth Marketing Blog | PIC | Walk With You Marketing™

Content Marketing , Inbound Marketing

Leveraging User-Generated Content Marketing to Drive SaaS Growth

26 Jan 2025

Growing a SaaS business isn’t just about acquiring new customers—it’s about fostering trust, loyalty, and advocacy in a competitive marketplace. In an era where customers value authenticity and peer...

Content Marketing , Inbound Marketing

Tools and Strategies for Effective Content Planning

10 Jan 2025

When it comes to creating a successful content strategy, planning is everything. A well-thought-out content plan not only helps you maintain a consistent publishing schedule but also ensures every...

Content Marketing

Choosing the Right Content Mix: How to Choose Topics for Your Content Strategy

17 Dec 2024

In previous articles, we’ve discussed building a Hero profile, mapping your Hero’s journey with content strategy, and narrating their story with a consistent brand voice. The next step in building...

Content Marketing

Hero's Journey Marketing: Empower Your Brand to Lead and Succeed

22 Nov 2024

Structuring your marketing content strategy with the hero’s journey storytelling method will empower your brand to lead in your industry and your company to succeed in its goals. Beyond an...

Content Marketing

Setting Content Marketing Goals: How to Define Success in Your Content Strategy

30 Sep 2024

Did it work? This is the first question we ask when studying the results of marketing efforts. Setting content marketing goals that align with your business objectives is critical to actually...

Content Marketing , ChatGPT , AI

Unlocking the Power of ChatGPT for Content Creation

24 Sep 2024

Welcome to PIC’s guide to content creation with ChatGPT! In this guide, you'll discover how to leverage the power of artificial intelligence, specifically ChatGPT, to assist you with your content...

Content Marketing , Google Marketing Platform

How Will Google Consent Mode v2 Impact Advertisers in 2024?

01 Feb 2024

Overview In late November 2023, Google held a presentation to discuss upcoming changes to Consent Mode. Consent Mode was released by Google in 2020 as a beta tool to allow advertisers to pass cookie...

Content Marketing , Inbound Marketing , Lead Generation

How to Work With Your Marketing Agency

15 Feb 2023

Almost every business will establish a relationship with a marketing agency at some point. Small businesses often lack in-house marketing resources and may hire an agency to serve as their marketing...

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Content Marketing (2)

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Leveraging User-Generated Content Marketing to Drive SaaS Growth

Tools and Strategies for Effective Content Planning

Choosing the Right Content Mix: How to Choose Topics for Your Content Strategy

Hero's Journey Marketing: Empower Your Brand to Lead and Succeed

Setting Content Marketing Goals: How to Define Success in Your Content Strategy

Unlocking the Power of ChatGPT for Content Creation

How Will Google Consent Mode v2 Impact Advertisers in 2024?

How to Work With Your Marketing Agency

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Content Marketing (2)

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