Featured Images: Why They Matter
You take weeks or months to complete the perfect blog post or webpage. You have made infographics and charts, you have found images to tell your story. You have ensured that you have all the SEO tags...
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Social Media Marketing
9 Social Media Marketing Tips to Build a Better Brand
If you went to the coffee shop this morning and didn’t post a picture on Instagram, did it even happen? Whether you like it or not, social media has quickly taken over our lives whether you work in...
How to Run a Facebook Contest
Earlier this year, there were 1.4 billion active Facebook users around the world. The easy access to so many users’ timelines makes Facebook the perfect place for businesses to engage with their...
You’re Missing the Point of Social Media Marketing
“How does posting a picture of a cat in a panda costume help me sell products?” "#Halloween is coming soon - need #shoes to match my #pandacostume" The simple answer is that it doesn’t. But the...
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Social Media Marketing – Why is #TheDress so Popular?
Last week, social media single-handedly launched a small British fashion company, Roman Originals, into international spotlight. CNN Money reported a 347% sales increase for the company after...
Hey Restaurants, are your events being maximized?
As a restaurateur, events can be a very lucrative part of your business strategy. They bring a lot of people into your establishment and also create an appeal that makes people want to come back. Are...
Off-Menu Social Media: A Restaurant's Guide to Facebook Marketing
The Appetizer: A Quick Introduction for a Quick Guide There was a time, years and years ago now, where only tech companies and college student-run startup companies used Facebook to connect with...
A Dish Well Prepared: The Three Most Effective Social Media Channels for Restaurants
Creating a Facebook, Twitter and Foursquare account for your business is as easy as maintaining your personal account.
